How Traffic Studies Improve Our Driving Experience

traffic safety

If you have ever paid any attention to local traffic projects or just taken the time to learn about traffic patterns in your area, you may have heard of traffic studies. Much like sleep studies or pharmaceutical studies, traffic studies are an essentially scientific endeavor that involves recording traffic data and analyzing driver behavior, traffic patterns and volume, and a wide range of other factors to make determinations about traffic systems. But what exactly do traffic studies involve? And what is their ultimate purpose? Let’s dive in.


Why Are Traffic Studies Necessary?

On the surface, it seems like analyzing traffic would be pretty easy, right? Traffic is bad during rush hour in the morning and evening, it slows down when there are accidents or inclement weather, and it moves smoothly when everything is going right. But that’s a simplification. In fact, when things do go right in a traffic system, it can be often be traced back to a traffic study.

Traffic studies often become necessary as a practical matter in relation to another project. For example, there may need  to be a traffic study to demonstrate the necessity of certain construction projects. A project to improve traffic flow won’t be approved unless it can be demonstrated that the existing traffic flow is in need of a remedy. This is an important safeguard to prevent unnecessary roadwork.

Reputable companies such as Traffic Safety play a critical role here by conducting the traffic studies required to initiate such a project. A trustworthy, experienced traffic company, can help a construction project start on solid ground.


What Do Traffic Studies Involve?

Like studies in other fields, traffic studies are all about data. They involve the gathering of compliant and accurate traffic data using advanced methods to capture essential information about traffic flow and patterns. Integrity and consistency of data is essential for such projects; after all, you can’t base your decision making on incomplete or cherry picked data.

Once the data is gathered, it must be analyzed and compiled into detailed reports on factors such as traffic volume, spot speed, and the effectiveness of traffic control. The in-depth nature of this work requires a knowledgeable team that fully understands the process of conducting traffic studies, collecting accurate data, and producing clear reports.


How Traffic Studies Help All of Us

Traffic studies are an essential part of resolving problems with the flow of traffic. It is difficult to prove that there is a traffic problem in a particular area via simple anecdotes (such as, “it always seem slow at X intersection”). Data must be gathered that demonstrates an actual problem in order for a project to be approved.

In that sense, traffic studies are the driving force behind the improvement and enhancement of our roadways. While traffic improvement may seem simple on the surface, the details behind every new traffic project matter, and those details ultimately come from traffic studies. By gathering accurate data and reporting on it, traffic control companies enable new projects that make the roads better for all of us out there on the road.